A few weeks ago I had an amazing opportunity to visit Amazon offices in India. This was an eye opener with so much to see and learn about how this building is designed for providing Amazon employees maximum comfort as they spend many hours in these facilities developing new innovative ideas.
In the four buildings that I have visited it was very clear what are the expectations and the emphasis on creative and ideation from their employees. The message is very clear, we deliver results and with phrases such as: “Work hard, play hard” or “Free your imagination” you get the drift. In return, the facilities provided to all team members includes plenty of nice breakout spots to choose from, top of the art scum areas, large cafeteria and games room.
At the reception area, there is a large sign of “Day 1” and when I asked what does it mean they explained how in Amazon they want their employees to come to work and feel like it is their first day in the company. The idea is to preserve the motivation and avoid any bias influence on creativity and innovation.
This approach made me think about how companies communicate with their employees. Should it be a bold and outgoing statement or more of a subtle approach…I presume it is come down to the company philosophy and strategy. That’s what makes the differentiation between business. Plenty to learn from this driving company.